{"id":904,"date":"2025-05-13T21:48:59","date_gmt":"2025-05-13T21:48:59","guid":{"rendered":"http:\/\/6823a454e64fdcdef3df3a3d"},"modified":"2025-05-13T21:48:59","modified_gmt":"2025-05-13T21:48:59","slug":"airbnb-atraviesa-la-crisis-de-los-40","status":"publish","type":"post","link":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/","title":{"rendered":"Airbnb atraviesa la crisis de los 40"},"content":{"rendered":"<div class=\"media_block\"><img decoding=\"async\" src=\"https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fa8\/master\/pass\/WIRED_2025_05_07_Chesky_-109x.jpg\" class=\"media_thumbnail\"><\/div>\n<p>Otra parte clave de la app es la p\u00e1gina de perfil. &#8220;Necesitas confianza&#8221;, dice Chesky, es decir, una identidad verificable. Airbnb ha estado investigando a los nuevos proveedores, a los que llama &#8220;anfitriones de servicio&#8221;. Durante meses, dice Chesky, un ej\u00e9rcito de investigadores de antecedentes ha estado escudri\u00f1ando los curr\u00edculos, licencias y recomendaciones de chefs, fot\u00f3grafos, manicuristas, masajistas, peluqueros, maquilladores, entrenadores personales y esteticistas que ofrecen tratamientos de spa como tratamientos faciales y microdermoabrasiones. Todos ellos son fotografiados profesionalmente.<\/p>\n<div class=\"GenericCalloutWrapper-tojWn jWzQgV callout--has-top-border\" data-testid=\"GenericCallout\" readability=\"6\">\n<figure class=\"AssetEmbedWrapper-eVDQiB byBkf asset-embed\" readability=\"2\">\n<div class=\"AssetEmbedAssetContainer-eJxoAx dBHGoQ asset-embed__asset-container\"><span class=\"SpanWrapper-umhxW kGxnNB responsive-asset AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset\"><picture class=\"ResponsiveImagePicture-cWuUZO dUOtEa AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset responsive-image\"><noscript><img decoding=\"async\" alt=\"An image of a new Airbnb guest profile\" class=\"ResponsiveImageContainer-eybHBd fptoWY responsive-image__image\" src=\"https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fab\/master\/w_1600%2Cc_limit\/WIRED_Guest-profile---Summer-Release-2025---US.jpg\" srcset=\"https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fab\/master\/w_120,c_limit\/WIRED_Guest-profile---Summer-Release-2025---US.jpg 120w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fab\/master\/w_240,c_limit\/WIRED_Guest-profile---Summer-Release-2025---US.jpg 240w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fab\/master\/w_320,c_limit\/WIRED_Guest-profile---Summer-Release-2025---US.jpg 320w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fab\/master\/w_640,c_limit\/WIRED_Guest-profile---Summer-Release-2025---US.jpg 640w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fab\/master\/w_960,c_limit\/WIRED_Guest-profile---Summer-Release-2025---US.jpg 960w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fab\/master\/w_1280,c_limit\/WIRED_Guest-profile---Summer-Release-2025---US.jpg 1280w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fab\/master\/w_1600,c_limit\/WIRED_Guest-profile---Summer-Release-2025---US.jpg 1600w\" sizes=\"100vw\"><\/noscript><\/picture><\/span><\/div>\n<p><span class=\"BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptionText-bHjzlu iUEiRd kVUvEC iXWezO caption__text\">Airbnb&#8217;s new guest profile interface.<\/span><span class=\"BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptionCredit-ejegDm iUEiRd isTgyB fNaHcW caption__credit\">COURTESY OF AIRBNB<\/span><\/p>\n<\/figure>\n<\/div>\n<p>Para la siguiente fase, convertir los perfiles de usuario de Airbnb en una identificaci\u00f3n principal en Internet, Connor y su equipo se han embarcado en experimentos extravagantes. Enumera una lista de tecnolog\u00edas que han estado explorando, como la biometr\u00eda, los hologramas y las tintas reactivas utilizadas para impedir la falsificaci\u00f3n en los documentos de identidad oficiales. Pero no es nada f\u00e1cil convertirse en un servicio privado de identidad (hola, Facebook), e incluso Chesky se\u00f1ala que conseguir que los gobiernos acepten una credencial de Airbnb para verificar la identidad es &#8220;un objetivo lejano&#8221;.<\/p>\n<p>Ahora que un mont\u00f3n de gente tendr\u00e1 nuevas razones para chatear entre s\u00ed y coordinar planes, Airbnb tambi\u00e9n ha mejorado sus funciones de mensajer\u00eda. Los compa\u00f1eros de viaje que compartan experiencias podr\u00e1n formar comunidades, mantenerse en contacto e incluso compartir v\u00eddeos y fotos. &#8220;No s\u00e9 si llamarlo red social, por el estigma que conlleva&#8221;, dice Ari Balogh, Director T\u00e9cnico de Airbnb. As\u00ed que emplean un t\u00e9rmino m\u00e1s difuso. &#8220;Pensamos en ella como una plataforma de conexi\u00f3n&#8221;, dice. &#8220;Va a ver c\u00f3mo construimos muchas m\u00e1s cosas sobre ella, aunque no somos un sistema publicitario, gracias a Dios&#8221;. (Mi propia observaci\u00f3n es que cualquier empresa con \u00e1nimo de lucro que pueda albergar publicidad lo har\u00e1, pero da igual).<\/p>\n<p>Esto nos lleva a los servicios, el alma de esta reinvenci\u00f3n. Los que ahora se ofrecen parecen dise\u00f1ados para aumentar la estancia en Airbnb con todas las cosas que encarecen la factura en un complejo de lujo, como un loto blanco de bricolaje. Ser\u00e1 interesante ver c\u00f3mo gestiona la empresa los inevitables casos de intoxicaci\u00f3n alimentaria o malos cortes de pelo (y clientes raros), pero Airbnb puede recurrir a sus 17 a\u00f1os de experiencia con las s\u00e1banas sucias, las discotecas nocturnas en la planta baja o un anfitri\u00f3n que te aterroriza literalmente. Con el tiempo, dice Chesky, Airbnb ofrecer\u00e1 &#8220;cientos&#8221; de servicios, quiz\u00e1 tan variados como fontaner\u00eda, limpieza, reparaci\u00f3n de coches, clases de guitarra y clases particulares, y luego cobrar\u00e1 su comisi\u00f3n del 15%.<\/p>\n<p><inline-embed name=\"large\" attrs=\"[object Object]\" childtypes=\"callout:group-2\" contenttype=\"callout:large\"><\/p>\n<div class=\"GroupCalloutWrapper-bPWknp dhHsN callout callout--group callout--group-2\" data-testid=\"GroupCalloutWrapper\" readability=\"10\">\n<figure class=\"AssetEmbedWrapper-eVDQiB byBkf asset-embed callout--group-item callout--group-item-1\" readability=\"4\">\n<div class=\"AssetEmbedAssetContainer-eJxoAx dBHGoQ asset-embed__asset-container\"><span class=\"SpanWrapper-umhxW kGxnNB responsive-asset AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset\"><picture class=\"ResponsiveImagePicture-cWuUZO dUOtEa AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset responsive-image\"><noscript><img decoding=\"async\" alt=\"A barber is shaving a man's beard\" class=\"ResponsiveImageContainer-eybHBd fptoWY responsive-image__image\" src=\"https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fac\/master\/w_1600%2Cc_limit\/Crafted%2520cuts%2520by%2520Bryan%2520-%2520Chicago%2C%2520Illinois%2520-%25202025%2520Summer%2520Release%2520-%2520Credit%2520%255BLyndon%2520French%255D%2520.jpg\" srcset=\"https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fac\/master\/w_120,c_limit\/Crafted%20cuts%20by%20Bryan%20-%20Chicago,%20Illinois%20-%202025%20Summer%20Release%20-%20Credit%20%5BLyndon%20French%5D%20.jpg 120w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fac\/master\/w_240,c_limit\/Crafted%20cuts%20by%20Bryan%20-%20Chicago,%20Illinois%20-%202025%20Summer%20Release%20-%20Credit%20%5BLyndon%20French%5D%20.jpg 240w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fac\/master\/w_320,c_limit\/Crafted%20cuts%20by%20Bryan%20-%20Chicago,%20Illinois%20-%202025%20Summer%20Release%20-%20Credit%20%5BLyndon%20French%5D%20.jpg 320w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fac\/master\/w_640,c_limit\/Crafted%20cuts%20by%20Bryan%20-%20Chicago,%20Illinois%20-%202025%20Summer%20Release%20-%20Credit%20%5BLyndon%20French%5D%20.jpg 640w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fac\/master\/w_960,c_limit\/Crafted%20cuts%20by%20Bryan%20-%20Chicago,%20Illinois%20-%202025%20Summer%20Release%20-%20Credit%20%5BLyndon%20French%5D%20.jpg 960w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fac\/master\/w_1280,c_limit\/Crafted%20cuts%20by%20Bryan%20-%20Chicago,%20Illinois%20-%202025%20Summer%20Release%20-%20Credit%20%5BLyndon%20French%5D%20.jpg 1280w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fac\/master\/w_1600,c_limit\/Crafted%20cuts%20by%20Bryan%20-%20Chicago,%20Illinois%20-%202025%20Summer%20Release%20-%20Credit%20%5BLyndon%20French%5D%20.jpg 1600w\" sizes=\"100vw\"><\/noscript><\/picture><\/span><\/div>\n<p><span class=\"BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptionText-bHjzlu iUEiRd kVUvEC iXWezO caption__text\">Crafted cuts by Bryan, Chicago, Illinois<\/span><span class=\"BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptionCredit-ejegDm iUEiRd isTgyB fNaHcW caption__credit\">COURTESY OF AIRBNB; LYNDON FRENCH<\/span><\/p>\n<\/figure>\n<figure class=\"AssetEmbedWrapper-eVDQiB byBkf asset-embed callout--group-item callout--group-item-2\" readability=\"6\">\n<div class=\"AssetEmbedAssetContainer-eJxoAx dBHGoQ asset-embed__asset-container\"><span class=\"SpanWrapper-umhxW kGxnNB responsive-asset AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset\"><picture class=\"ResponsiveImagePicture-cWuUZO dUOtEa AssetEmbedResponsiveAsset-cXBNxi eCxVQK asset-embed__responsive-asset responsive-image\"><noscript><img decoding=\"async\" alt=\"A trainer works with a man at the gym\" class=\"ResponsiveImageContainer-eybHBd fptoWY responsive-image__image\" src=\"https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fad\/master\/w_1600%2Cc_limit\/Train%2520with%2520Steve%2520Jordan%2C%2520Trainer%2520To%2520The%2520Stars%2520-%2520Los%2520Angeles%2C%2520California%2520-%25202025%2520Summer%2520Release%2520-%2520Credit%2520%255BJackie%2520Beale%255D.jpg\" srcset=\"https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fad\/master\/w_120,c_limit\/Train%20with%20Steve%20Jordan,%20Trainer%20To%20The%20Stars%20-%20Los%20Angeles,%20California%20-%202025%20Summer%20Release%20-%20Credit%20%5BJackie%20Beale%5D.jpg 120w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fad\/master\/w_240,c_limit\/Train%20with%20Steve%20Jordan,%20Trainer%20To%20The%20Stars%20-%20Los%20Angeles,%20California%20-%202025%20Summer%20Release%20-%20Credit%20%5BJackie%20Beale%5D.jpg 240w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fad\/master\/w_320,c_limit\/Train%20with%20Steve%20Jordan,%20Trainer%20To%20The%20Stars%20-%20Los%20Angeles,%20California%20-%202025%20Summer%20Release%20-%20Credit%20%5BJackie%20Beale%5D.jpg 320w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fad\/master\/w_640,c_limit\/Train%20with%20Steve%20Jordan,%20Trainer%20To%20The%20Stars%20-%20Los%20Angeles,%20California%20-%202025%20Summer%20Release%20-%20Credit%20%5BJackie%20Beale%5D.jpg 640w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fad\/master\/w_960,c_limit\/Train%20with%20Steve%20Jordan,%20Trainer%20To%20The%20Stars%20-%20Los%20Angeles,%20California%20-%202025%20Summer%20Release%20-%20Credit%20%5BJackie%20Beale%5D.jpg 960w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fad\/master\/w_1280,c_limit\/Train%20with%20Steve%20Jordan,%20Trainer%20To%20The%20Stars%20-%20Los%20Angeles,%20California%20-%202025%20Summer%20Release%20-%20Credit%20%5BJackie%20Beale%5D.jpg 1280w, https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fad\/master\/w_1600,c_limit\/Train%20with%20Steve%20Jordan,%20Trainer%20To%20The%20Stars%20-%20Los%20Angeles,%20California%20-%202025%20Summer%20Release%20-%20Credit%20%5BJackie%20Beale%5D.jpg 1600w\" sizes=\"100vw\"><\/noscript><\/picture><\/span><\/div>\n<p><span class=\"BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptionText-bHjzlu iUEiRd kVUvEC iXWezO caption__text\">Train with Steve Jordan, Trainer to the Stars, Los Angeles, California<\/span><span class=\"BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptionCredit-ejegDm iUEiRd isTgyB fNaHcW caption__credit\">COURTESY OF AIRBNB; JACKIE BEALE<\/span><\/p>\n<\/figure>\n<\/div>\n<p><\/inline-embed><\/p>\n<p>La otra caracter\u00edstica clave de la reinvenci\u00f3n de la empresa, por supuesto, son las Experiencias. Si la idea te resulta familiar, es porque Airbnb lanz\u00f3 un servicio con ese nombre hace casi una d\u00e9cada, pr\u00e1cticamente con el mismo planteamiento: actividades especiales para viajeros, como visitas guiadas a edificios por arquitectos o clases de cocina para aprender a hacer alb\u00f3ndigas.<\/p>\n<p>Fracas\u00f3, aunque Airbnb nunca lo cancel\u00f3 formalmente. Las explicaciones de Chesky incluyen errores t\u00e1cticos: despu\u00e9s de un gran despliegue inicial, la empresa no sigui\u00f3 con m\u00e1s marketing y no estableci\u00f3 un fuerte flujo de nuevas experiencias. Pero la raz\u00f3n principal, dice, es que era demasiado pronto. Ahora la empresa tiene cinco veces m\u00e1s clientes y un ecosistema que respalda el esfuerzo. &#8220;Era como nuestro Newton&#8221;, dice Chesky, refiri\u00e9ndose al dispositivo port\u00e1til de Apple anterior al iPhone. (Otra referencia a Apple, para los que lleven la cuenta).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Otra parte clave de la app es la p\u00e1gina de perfil. &#8220;Necesitas confianza&#8221;, dice Chesky, es decir, una identidad verificable. Airbnb ha estado investigando a los nuevos proveedores, a los que llama &#8220;anfitriones de servicio&#8221;. Durante meses, dice Chesky, un ej\u00e9rcito de investigadores de antecedentes ha estado escudri\u00f1ando los curr\u00edculos, licencias y recomendaciones de chefs, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":905,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-904","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Airbnb atraviesa la crisis de los 40 - TecnoArtesanos Tech Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Airbnb atraviesa la crisis de los 40 - TecnoArtesanos Tech Blog\" \/>\n<meta property=\"og:description\" content=\"Otra parte clave de la app es la p\u00e1gina de perfil. &#8220;Necesitas confianza&#8221;, dice Chesky, es decir, una identidad verificable. Airbnb ha estado investigando a los nuevos proveedores, a los que llama &#8220;anfitriones de servicio&#8221;. Durante meses, dice Chesky, un ej\u00e9rcito de investigadores de antecedentes ha estado escudri\u00f1ando los curr\u00edculos, licencias y recomendaciones de chefs, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/\" \/>\n<meta property=\"og:site_name\" content=\"TecnoArtesanos Tech Blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-13T21:48:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fa8\/master\/pass\/WIRED_2025_05_07_Chesky_-109x.jpg\" \/>\n<meta name=\"author\" content=\"Sergio Morales\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sergio Morales\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/\",\"url\":\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/\",\"name\":\"Airbnb atraviesa la crisis de los 40 - TecnoArtesanos Tech Blog\",\"isPartOf\":{\"@id\":\"https:\/\/blog.tecnoartesanos.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.tecnoartesanos.com\/wp-content\/uploads\/2025\/05\/airbnb-atraviesa-la-crisis-de-los-40.jpg\",\"datePublished\":\"2025-05-13T21:48:59+00:00\",\"author\":{\"@id\":\"https:\/\/blog.tecnoartesanos.com\/#\/schema\/person\/ec88bc1410fd158963717c4216f04807\"},\"breadcrumb\":{\"@id\":\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#primaryimage\",\"url\":\"https:\/\/blog.tecnoartesanos.com\/wp-content\/uploads\/2025\/05\/airbnb-atraviesa-la-crisis-de-los-40.jpg\",\"contentUrl\":\"https:\/\/blog.tecnoartesanos.com\/wp-content\/uploads\/2025\/05\/airbnb-atraviesa-la-crisis-de-los-40.jpg\",\"width\":1600,\"height\":1600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.tecnoartesanos.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Airbnb atraviesa la crisis de los 40\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.tecnoartesanos.com\/#website\",\"url\":\"https:\/\/blog.tecnoartesanos.com\/\",\"name\":\"TecnoArtesanos Tech Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.tecnoartesanos.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.tecnoartesanos.com\/#\/schema\/person\/ec88bc1410fd158963717c4216f04807\",\"name\":\"Sergio Morales\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.tecnoartesanos.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3d45178fc8fbbe32d39278bc504fa9093f947f406ff4f1ddcfa27505ab772184?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3d45178fc8fbbe32d39278bc504fa9093f947f406ff4f1ddcfa27505ab772184?s=96&d=mm&r=g\",\"caption\":\"Sergio Morales\"},\"sameAs\":[\"https:\/\/sergiomorales.space\"],\"url\":\"https:\/\/blog.tecnoartesanos.com\/index.php\/author\/sergiomorales\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Airbnb atraviesa la crisis de los 40 - TecnoArtesanos Tech Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/","og_locale":"en_US","og_type":"article","og_title":"Airbnb atraviesa la crisis de los 40 - TecnoArtesanos Tech Blog","og_description":"Otra parte clave de la app es la p\u00e1gina de perfil. &#8220;Necesitas confianza&#8221;, dice Chesky, es decir, una identidad verificable. Airbnb ha estado investigando a los nuevos proveedores, a los que llama &#8220;anfitriones de servicio&#8221;. Durante meses, dice Chesky, un ej\u00e9rcito de investigadores de antecedentes ha estado escudri\u00f1ando los curr\u00edculos, licencias y recomendaciones de chefs, [&hellip;]","og_url":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/","og_site_name":"TecnoArtesanos Tech Blog","article_published_time":"2025-05-13T21:48:59+00:00","og_image":[{"url":"https:\/\/media.es.wired.com\/photos\/6823a4545148adddded11fa8\/master\/pass\/WIRED_2025_05_07_Chesky_-109x.jpg","type":"","width":"","height":""}],"author":"Sergio Morales","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sergio Morales","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/","url":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/","name":"Airbnb atraviesa la crisis de los 40 - TecnoArtesanos Tech Blog","isPartOf":{"@id":"https:\/\/blog.tecnoartesanos.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#primaryimage"},"image":{"@id":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.tecnoartesanos.com\/wp-content\/uploads\/2025\/05\/airbnb-atraviesa-la-crisis-de-los-40.jpg","datePublished":"2025-05-13T21:48:59+00:00","author":{"@id":"https:\/\/blog.tecnoartesanos.com\/#\/schema\/person\/ec88bc1410fd158963717c4216f04807"},"breadcrumb":{"@id":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#primaryimage","url":"https:\/\/blog.tecnoartesanos.com\/wp-content\/uploads\/2025\/05\/airbnb-atraviesa-la-crisis-de-los-40.jpg","contentUrl":"https:\/\/blog.tecnoartesanos.com\/wp-content\/uploads\/2025\/05\/airbnb-atraviesa-la-crisis-de-los-40.jpg","width":1600,"height":1600},{"@type":"BreadcrumbList","@id":"https:\/\/blog.tecnoartesanos.com\/index.php\/2025\/05\/13\/airbnb-atraviesa-la-crisis-de-los-40\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.tecnoartesanos.com\/"},{"@type":"ListItem","position":2,"name":"Airbnb atraviesa la crisis de los 40"}]},{"@type":"WebSite","@id":"https:\/\/blog.tecnoartesanos.com\/#website","url":"https:\/\/blog.tecnoartesanos.com\/","name":"TecnoArtesanos Tech Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.tecnoartesanos.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/blog.tecnoartesanos.com\/#\/schema\/person\/ec88bc1410fd158963717c4216f04807","name":"Sergio Morales","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.tecnoartesanos.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3d45178fc8fbbe32d39278bc504fa9093f947f406ff4f1ddcfa27505ab772184?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3d45178fc8fbbe32d39278bc504fa9093f947f406ff4f1ddcfa27505ab772184?s=96&d=mm&r=g","caption":"Sergio Morales"},"sameAs":["https:\/\/sergiomorales.space"],"url":"https:\/\/blog.tecnoartesanos.com\/index.php\/author\/sergiomorales\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/posts\/904","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/comments?post=904"}],"version-history":[{"count":0,"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/posts\/904\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/media\/905"}],"wp:attachment":[{"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/media?parent=904"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/categories?post=904"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.tecnoartesanos.com\/index.php\/wp-json\/wp\/v2\/tags?post=904"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}